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It’s a tried and true formula for a rapper to pick a fight with a peer when they get close to an album release to drum up news.  But sometimes it’s just for lack of attention or trying to get back on the relevant page.

For the most part we have been ignoring the recent desperate pleas of rappers looking for attention, but it’s reaching near epidemic proportions. Each diss is coming off more ridiculous than the last. It’s like when Donald Trump offered President Obama $5 Million to show his papers like a freed slave and continues to pout because no one seems to care–especially the President. The moves reek of desperation and only underline how irrelevant the instigator is.

Shyne was one of the first to put his foot in his mouth calling Kendrick Lamar’s new album, good kid m.A.A.d City “trash.” In a classic case of hating from outside the club, the exiled former Bad Boy has less than a leg to stand on, as no one has given his comeback attempts any real thought. Everyone is entitled to an opinion but he comes off more like a bitter old man with a grudge against the industry than anyone with any credibility.

Here is a recent song from Kendrick’s new album and you tell us if this qualifies as “Trash.”

Kendrick Lamar, “Sing About Me/Dying Of Thirst”

Gucci Mane has not only be revitalizing his long standing beef with Young Jeezy, he’s taken shots at Nicki Minaj, Nas, Yo Gotti and French Montana. It all seems totally random until you realize that Lefluer has a new Trap God project out to promote. Is this seat taken? No? Please have it.

And now Soulja Boy has crawled out from the far reaches of Twitter to kick his former brother in shirtlessness Bow Wow while he’s down. He wrote, “Keep it trill, bow wow can’t f*ck wit me no more…I ain’t trying to go broke like (Bow Wow)..”

The online snap referring to Bow Wow’s financial troubles came just hours before Soulja released a new song called “There Goes Soulja.”

In the two years since his last hit, Souja Boy has made more headlines for picking up Lil Scrappy’s sloppy seconds and crying at awards shows than any music he’s put out. So he also needs to have a seat.

From this point on we implore all rap fans to push the “Ignore” button when these requests for attention come through your inbox.

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HAVE A SEAT: Shyne, Gucci Mane & Soulja Boy Are The Black Donald Trumps  was originally published on