Fired Into Freedom: Coach K The Grant Expert
Fired Into Freedom: How Coach K Turned Banking Knowledge Into Success
- Grants can be accessed for more opportunities than people realize, with the right knowledge and guidance.
- Financial literacy is about leveraging resources to create wealth, not just budgeting and saving.
- Losing a corporate job can become a catalyst for freedom by using grants to build stability and opportunity.

Why Settle for a Loan When You Can Access Grants?
Financial literacy is more than budgeting, managing and saving money. It is understanding how to use money as a tool to create more income and build long-term stability. Developing those skills can help individuals make smarter financial decisions in everyday life and eventually apply those same principles to business ownership.
Imagine walking into a bank seeking funding for a startup business and leaving with a loan denial. Now imagine that same experience becoming a learning opportunity — understanding why the denial happened, how to better position your portfolio and how shifting your strategy could open the door to grant funding instead.
That is the approach JeKewnta “Coach K” Primm used to educate clients, leading to her becoming a published author of Fired Into Freedom and building her reputation as “The Grant Expert.”
At the time, the banking corporation she worked for viewed her financial guidance as a conflict of interest. However, being terminated only strengthened her passion for helping others better understand financial literacy, grant opportunities and wealth-building strategies through her community, The Hidden Grant Economy.
During the interview, Coach K provided a breakdown of why people are denied loans, how applicants are evaluated for grants and why education and access to the right resources matter.
Financial literacy goes beyond saving money. While investing in your future is important, understanding how to leverage available resources and funding opportunities can be a powerful strategy for creating generational wealth.
One key takeaway: grants are available for more opportunities than many people realize. The key is seeking the knowledge, tools and guidance needed to access them.
About Jekwenta Coach K Primm

Why Settle for a Loan When You Can Access Grants?
JeKewnta “Coach K” Primm is a nationally recognized business coach, grant-funding strategist and educator who has become a trusted voice for entrepreneurs seeking nontraditional pathways to capital. Known as “The Grant Expert™,” Coach K empowers small business owners to build sustainable companies by teaching them how to access grant funding, structure fundable businesses and shift from survival mode to strategic growth.
After unexpectedly losing her corporate job, Coach K transformed a career setback into a catalyst for freedom — using grants to create stability, opportunity and long-term wealth. That experience became the foundation of her mission: helping everyday entrepreneurs better understand business funding and making access to capital feel attainable, especially for communities that have historically been overlooked or underfunded.
Through coaching programs, digital platforms and educational content, Coach K has helped thousands of entrepreneurs better understand the grant ecosystem, position their businesses competitively and pursue funding opportunities without relying solely on loans or personal credit. Her approach combines practical business strategy with mindset transformation, helping entrepreneurs lead with confidence, clarity and long-term vision.
Coach K is the author of Fired Into Freedom, a step-by-step guide that shares both her personal journey and actionable strategies for securing $50,000 to $100,000 in grant funding — even while maintaining a full-time job. She is also the voice behind the Access GRANTed platform, where she discusses entrepreneurship, funding literacy and wealth-building strategies for modern business owners.
As a dynamic speaker and educator, Coach K has become a sought-after guest for podcasts, media outlets and business platforms focused on entrepreneurship, economic empowerment and financial education. Her message remains clear: access to capital should not be exclusive, and with the right knowledge and strategy, entrepreneurs can fund their dreams on their own terms.