Justin Bieber Announces Surprise Sequel Album
Justin Bieber isn’t letting up this year.
Just two months after releasing his R&B-leaning album Swag, he’s already back with its follow-up, Swag II. The pop star took to Instagram & Twitter Thursday (September 4th) with posts of pink-hued billboards and projections popping up in different cities, each one stamped with: Swag II.
The rollout mirrors how Bieber handled Swag earlier this summer, when billboards appeared hours before the project suddenly arrived. That album, his seventh, debuted at No. 2 on the Billboard 200 and delivered his biggest streaming week yet, fueled by hits like “Daisies” and “First Place.”
RELATED: Clipse, Justin Bieber, Tyla & Lil Yachty Highlight This Week’s New Music Roundup
While Swag leaned heavy into R&B, this new chapter is expected to shift more toward pop. But who knows really? Swag ended up delivering new flavors no one was expecting. And with the eligibility window for next year’s Grammys now closed, Swag II has a clean shot at 2027 nominations without Bieber having to compete against himself.
Though no tracklist or features have been revealed yet, Bieber’s been hinting at the follow-up with studio photos over the past few weeks.
Beliebers who once waited four years between albums are now getting two in less than two months.
- All The Reasons Why We’re Watching WNBA Rising Star Azzi Fudd
- Kimora Lee Simmons & Her Daughters Slay The Christopher John Rogers x Old Navy Campaign
- J. Cole Posts Statement After Leaving Chinese Basketball Association
- Goals: Claudia Jordan Shares The Secret To Her Snatched Waist At 53 Years-Old
- Trump's 'DoorDash Grandma' PR Stunt Is A Grift. Here's Why
- 'What's The Reality?' Podcast: ‘The Bachelorette’ Couple Charity Lawson & Dotun Olubeko Address Lack Of Support For Black Love Stories In Franchise
- No Kidding: Xbox CEO, Asha Sharma, Claims Xbox Game Pass Is “Too Expensive” In Leaked Memo
- Sybil Wilkes Breaks Down What We Need to Know: April 14, 2026
- 6ix9ine Trolls Young Thug For Biting His Rainbow Hair Look
- Legendary Sportscaster Dick Vitale Vows To "Keep Fighting" Amid 5th Cancer Diagnosis
Justin Bieber Announces Surprise Sequel Album was originally published on mycolumbuspower.com
