She’s already worked with frequent Gaga collaborator Nicola Formichetti on her unreleased video for spitfire track “Liquorice.” Now, just days after her highly-praised Coachella performance, she’s snagged Gaga’s manager Troy Carter, CEO of Atom Factory, to help manage her path to success.
Aside from assisting Lady Gaga with becoming one of the biggest pop stars to date, Troy was also instrumental in the commercial success of rapper EVE. Under his management, Eve went from being Ruff Ryder’s first lady, pegged ‘the pitbull in a skirt’, to selling over 8 million records as a solo artist and achieving crossover/pop success with the single, ‘Let Me Blow Your Mind’ featuring Gwen Stefani. She also became the first rapper to star in her very own, self-titled, TV show and later launched her own clothing line, Fetish.
Yesterday, Azealia was suppose to release her new EP, ‘1991‘ EP, however she tweeted that the release was being postponed until a later date due to her change in management:
“I just switched management.. Literally like three days ago, and have a whole new set of resources to take advantage of.”
“We’re gonna vamp this up and make it official.. No more ghetto mixes and closet recording.. I have a budget now! #brokewithexpensivetaste”
Broke with Expensive Taste will be the title of her debut album which will be released later this year through Universal.
The theme is a young girl trying to find it. Success! Herself! Her path! The young girl trying to make it! That girl who’s at the end of her childhood trying to get a job and make some money, you know? She needs to get what she can get! She needs to go out there and show people she knows how to work for it.
Meanwhile, a little interesting tidbit. Around the time Nicki Minaj ditched her former manager Deb Atney back in 2010, there were rumors that Nicki was close to signing with Troy (which would have been a good move) but his current artist, Gaga, felt as though it was a conflict of interest.
Now the real question is; what is Kanye planning to do with Azealia? It’s obvious that he’s taking some type of interest in her as an artist (it’s surprising that she’s not signed to G.O.O.D Music) but what’s next? Upcoming collabo?
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